Who Are Our Customers?
- Floralife's direct customers consist of professional floral wholesale
distributors and growers in the United States, Canada and around the world.
- Our indirect customers and "users" are retail florists, consumers, home
owners, gardeners, hobbyists and students.
What we do for our customers:
Since our beginning in 1938 Floralife has been the problem solver with postharvest care and design aids.
Our Sales Force:
Your Floralife Representative is much more than just a flower food sales
person. Floralife Representatives are chosen for their experience and
expertise in the floral industry. Each representative goes through extensive
care & handling and product training.
Below is a list of some things your Representative can and will do for
you:
- Conduct care & handling seminars
- Conduct product and sales seminars for your staff
- Advise on the installation and repair of FloraCare Injection Systems
- Conduct tests to analyze water, as well as ethylene and bacteria levels
- Develop and prepare marketing programs and materials
- Troubleshoot and audit for flower quality problems
- Attend shows to educate you on our products
- Advise you on new research and developments in care & handling
- Supply care & handling training materials
What can Floralife do for you?
1. We have the largest commercial postharvest flower testing
facility in the country. Take advantage of our research and e-mail
us a question.
2. We have more scientists, horticulturists, chemists and post
harvest experts on staff than any of our competitors. E-mail your questions
or call us at 800.323.3689
3. Free water testing!! - We will test your water for free:
- Ship us a pint of your water in a clean bottle with your business card
attached.
- We will test it, make a recommendation for the flower food suited to
your water quality and mail you the results.
4. We have a plethora of technical bulletins, ad reprints, Newsletters
and marketing materials for your use. Contact marketing through our web
site or by calling 800.323.3689
5. Register to receive a monthly research update by e-mail. Send your
request to our marketing department.